This one-day Master Class is for managers, directors and VP’s working in product innovation, marketing, and technology development and product management. It is an intensive course designed to help organizations build, improve, and deliver powerful product line strategies. All attendees receive preparatory reading materials. Please consider attending with a colleague with whom you can discuss insights, opportunities, and internal issues and challenges.
• Linking Strategy and Portfolio Resource Management
• Strategy Lenses
• Strategy Moves and Pivots
• Jobs-to-be-Done Segmentation
• Platform-leverage (Key Product Architecture)
• Attribute Positioning
• Multi-Generational Product Planning
• Cross-organization Alignment
• Visual Execution Roadmaps.
Participants learn to deliver critical product line improvements quickly and successfully. Improvements range from incremental changes to major pivots and complete transformations.
Master Class instructors keep sharp focus on best practices and how to gain benefits rapidly.
This Master Class is for managers, directors, and VP’s working in product innovation, market, and technology development and management.
Paul O’Connor of The Adept Group Limited, Inc. will lead this Master Class
PARTICIPANT FEE: $1395 pp CC accepted
Registration by email (masterclass @ adept-plm.com). An invoice is sent via email.
Or call 904-373-5428