Product Line System Management

Your Product Line is a system. Specifically, it’s a complex dispositional multi-product system with several causal subsystems. Driving stellar product line performance demands unique approaches. Learn the what, why, and how of Product Line System Management.

This workshop is open to all managers, consultants, and academics.

3-hours

$295USD

• Learn how to improve a product line’s performance, how to create and carry out impactful strategics,  pivots, and complete product line transformations.
• Recast innovation. Ride the oncoming wave of next-generation technologies and serve a deluge of new customer needs.
• Learn key product line system parts and forces including platform-levers, verb-based market segments, and chain-link alignment.
• Learn how and why product line systems management changes development practices, channel and brand management, portfolio prioritization, and roadmapping. It’s a radically new world for all product managers.
• Learn it before others wipe you out with it.
• Drive sustainable competitive positions, gain market share, and increase customer satisfaction.

Pre-session materials and one-on-one follow-up are designed to support the transfer to you of key insights about product lines. Our goal is to impart usable knowledge and practical know-how.