Product Line Velocity Definition: This is a measure of the change, over a time period, in a product line’s position toward a product line’s objectives. It’s the speed of the product line in getting from point A to point B relative to an objective.
For example, a product line’s free cash flow might change from $1.25USD million to $3.5USD million over a six month period. In this case, the Product Line Free Cash Flow Velocity is $4.5 USD Million per year.
See more HERE
« Back to Glossary Index