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Agile

Agile is the term given to a set of product development principles to guide cross-functional teams as they incrementally develop new products and adapt to change. The aim is to get new or enhanced products to market quickly and cost effectively. Many companies combine agile practices with waterfall (staged) development processes.

Related Articles:
  • Product Portfolio Management – Picking Flowers in the Dark
  • JTBD-Verb-based Segments and Product Line Strategy
  • Glossary: Concept Feasibility
  • Glossary: Product in Development
  • The Lexicon of Product Line Strategy
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April 26, 2019/by Paul O'Connor
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