Mut

Learn why multi-product thinking is so important. See why the difference between single and multi-product thinking is crucial to the performance and productivity of innovation, product development, and product management.

How the Halo Effect Demands Cautionary Advice about Innovation Best Practices Careful. Innovation professionals should tone down their zeal for Best Practice studies. These studies suggest you should copy best practices. If you do, your company can become high-performing, just like the best. But there are two problems. One that’s widely recognized and another that’s […]