Winning the Red Queen’s Race in New Product Development “Now, here, you see, it takes all the running you can do, to keep in the same place. If you want to get somewhere else, you must run at least twice as fast as that!” – Lewis Carroll, Through the Looking Glass Does product development seem […]
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Uniting Agile, Strategy, and Jobs-to-be-Done There’s a tug-a-war going on across three interrelated topics. Each drives superb product development. Yet the three topics act independently. The Approaches The Agile approach is found in every corner of product development. Its first mission was to uncover a new way to develop software successfully. But following its success, […]
The Need for Responsive Roadmapping Agile implementations have a big problem. When they bump up against an organization’s culture, progress can stop. It turns out, behaviors and practices can be a brick wall. To me, it’s humorous to hear experts say Agile’s full benefits accrue only from “transformative implementations.” They declare an organization, from top […]
Where is Roadmapping Taking Us? Roadmapping has been on quite a journey. Many managers use the term to describe planning and tracking projects. But they use different schemes to create roadmaps. And the results vary widely. There’s much to learn from roadmapping’s evolution. This is especially true for innovation management and product development in big […]
Go Beyond Single Product Innovation Look over a few articles on innovation. Are they about innovating one product at a time or whole product lines? This is important because a product line has far more impact in business than does a single product. It’s time to think much bigger. It’s time to push full product […]
I have a simple message for managers who oversee product development portfolios. Portfolio Balance is Misguided. The problem is no one knows what the balance must be. Instead, we make it up. That’s right, the gurus and experts make up numbers to impress you. Portfolio balance is BS. It would seem portfolio balance should guide […]
Glossary of Terms for Product Line Strategy & Roadmaps Agile Attribute Positioning Balanced Scorecard Business-Growth Portfolio Business Model Business Model Transformation Business Transformation Chain-Link Chain-Link Alignment Chain-Link Strategy Concept Feasibility Concept Generation Critical-to-Success Cultural Inertia Culture Customer-desired Outcome Decision-Making Design Thinking Digitalization Digitization Ecosystem Platform Expected Value Framework Front-end Fulcrum Full Process Architecture Governance Growth […]
An innovation charter is a target for innovation, not the innovation itself. Each charter has at least three key elements that guide teams toward forming successful and significant innovations. Good charters will either match a product line strategy or influence a strategy change to match it. Charters can be for new products, platform-levers, technology building […]
Product Line Leverage Definition An advantage derived from a platform-lever and that can extend across multiple products. Leverage plays out through notably attractive product performance to development cost ratios, faster development times, and quicker market penetration. These gains have major influence on the likelihood of a product line succeeding over an array of competitive alternatives.
Agile is the term given to a set of product development principles to guide cross-functional teams as they incrementally develop new products and adapt to change. The aim is to get new or enhanced products to market quickly and cost effectively. Many companies combine agile practices with waterfall (staged) development processes.