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12 search results for: Platform-Lever Targets

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Single and Multi-Product Differences

————————————— This table presents differences between a Single-Product and a Multi-Product orientation to product creation, development, and management.   Please contact us for more info:  CONTACT US  

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Get A Grip! Why You Need Responsive Roadmapping

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Figuring out product line responses to the Covid economy is like wrestling a jellyfish. As soon as you think you have the gelatin mass in a hold, it suddenly pops loose. You try again, and you get stung. Our Product Line Problem We have a big problem that goes to the root of how we […]

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We’re Not Bouncing Back

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Mid-size and Large Companies Must Quickly Pivot Product Lines and Build Responsive Roadmaps. V, U, and L are shapes that represent paths the US economy may take in our recovery from the current Covid pandemic. There’s no question about the direction of the left side of each letter. It’s been straight down and we’re waiting […]

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Multi-Generational Product Plan (MGPP) Vs. Product Line Strategy and Roadmap

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What’s the difference between a Multi-generational Product Plan and Product Line Strategies and Roadmaps? The answer deserves a short discussion. Stick with me as I explain. The topic offers much insight into great development practices. Multi-Generational Product Planning (MGPP) and Product Line Strategizing and Roadmapping (PLSR) are different. But they’re also closely related. To understand, […]

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Noun-Based versus Verb-Based Market Segments

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Next Level Jobs-to-be-Done Thinking I bet you’ve never heard there’s a difference between Noun-Based and Verb-Based market segments. The notion of Verb-Based market segments sounds more like slick branding, not a valuable tool. But I hope to prove that wrong. In the past, whole industries have been formed using Noun-Based segmentation. When you buy a […]

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Agile and Strategy

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The Need for Responsive Roadmapping Agile implementations have a big problem. When they bump up against an organization’s culture, progress can stop. It turns out, behaviors and practices can be a brick wall. To me, it’s humorous to hear experts say Agile’s full benefits accrue only from “transformative implementations.” They declare an organization, from top […]

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Roadmapping the Roadmap

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Where is Roadmapping Taking Us? Roadmapping has been on quite a journey. Many managers use the term to describe planning and tracking projects. But they use different schemes to create roadmaps. And the results vary widely. There’s much to learn from roadmapping’s evolution. This is especially true for innovation management and product development in big […]

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Innovation Charters

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The Missing Linchpin to Product Line Strategy Most managers and executives know fast product development helps successful outcomes. There are two reasons for the push for speed. First, fast development is more efficient and less costly. And second, the sooner you launch a product, the better your competitive position. While there’s not a 100% correlation […]