This 2-day Master Class is an in-depth and interactive learning experience exploring how to create, advance, pivot, or transform a product line… creating and carrying out an intense focus on continuous product line velocity improvement.

Many managers don’t recognize that every product line has a root system type that defines how the product line works. We call this the system archetype.

A positive innovation culture without strategic footing can cause much damage. Even when resulting innovations appear successful, the randomness of results will negate opportunities for synergy across products. Competitors who

Product Line Innovation

The big innovation game is about entire product lines, not creatively crafting a single new product. And a good product line strategy is not just a sum of single-product strategies. There’s much more to it, so much more.