Our Looming Product Line Mess
I have an important and timely message for product and innovation managers. It’s specifically for those who work in big companies. And I base the message on a fact I’ve seen validated repeatedly over my career. Here’s the fact: Growing markets forgive mistakes and declining markets revive and amplify mistakes. And here’s the message: Many […]
Product Line Velocity: Measuring The Flow
Product Line Velocity is speed in a direction toward a line’s objectives. Speed, by itself, does not have a direction. In single product thinking, speed is the time it takes to carry out a task. The time to develop a product is a measure of speed. Velocity in product line systems thinking is the change […]
Responsive Roadmapping
Change and Product Line Pivots: Responding to the Covid disruptions. Large businesses face a demanding challenge. They must work efficiently and carry out change effectively. And they must do both at the same time. The big problem for management teams is that the practices they’ve installed in their companies will do one but not the […]
Get A Grip! Why You Need Responsive Roadmapping
Figuring out product line responses to the Covid economy is like wrestling a jellyfish. As soon as you think you have the gelatin mass in a hold, it suddenly pops loose. You try again, and you get stung. Our Product Line Problem We have a big problem that goes to the root of how we […]
The Covid Economy Demands a Unique Product Line Strategy Move
“We’re so afraid of financial disaster that we’re afraid to spend money to avoid financial disaster.” Most of us are just getting our arms around how bad our economic future looks. First quarter earnings are being reported, and the news is poor, even with two of the three months reflecting the pre-Covid world. Bankruptcies have […]
